The Courage to Become | Sarah Rioux
The Courage to Overcome Fear and Grow Mentally, Spiritually, Professionally
Ciao! My name is Sarah Rioux and I am the Owner, CEO and Co-Founder of Ladybird Provisions, and we make Coffee Bombs. I am the daughter of an Italian immigrant who has shown me what it looks like to be brave, dedicated and, perhaps most importantly, to chase after a dream no matter how hard it seems.
Coffee Bombs are a pre-made Butter Coffee supplement made up of Organic Virgin Coconut Oil, Grass-fed Butter, Collagen Protein and other medicinal spices that help different aspects of the body and mind. Each ingredient is meticulously chosen and each of the five flavors are intentionally crafted to stimulate the mind and jump-start the metabolism. We are still a new company (only five months in) but the overwhelming response to our product has been amazing so far.
The Beginning
I moved to Austin in August of 2015 to marry the man of my dreams, Jon, who I fatefully met over five years ago. I am a person who strives on security so quitting a safe job that I loved to move to a new city, get married and essentially start over was challenging for me in many ways. I am a Registered and Licensed Dietitian and recently went back to school for a Master’s Degree in Business. I had spent the last nine years working in Child Nutrition; as the Dietitian for Pasadena ISD in the Houston area and the Assistant Director of Child Nutrition for Fort Worth ISD. My safe career was rewarding in many ways, but there was always a part of me that didn’t feel fully content. I worked hard and I cared about what I did. I felt content and- here is that word again- safe.
I knew that moving to Austin would challenge me and force me to take the time to reflect on how I wanted to “dance” into this new phase of life, and explore what I really wanted to do professionally. My career was something that I had no idea how badly I wanted to change until presented with the opportunity…
How did it feel getting started?
Scary! It’s so funny to reflect back on but when Jon and I first met, I told him about this dream I had to open a healthy bakery. He loved the idea and constantly pushed me to pursue that dream. He used to tell me “Sarah, you work so hard for other people. If you worked half as hard for your self you’d be amazingly successful”. I loved his encouragement and the fact that he wanted to push me to be and do more than I thought I could, but I was scared. I was scared to leave my safe job that I was good at and comfortable doing to start something that was just a dream and so…unsafe.
Fast forward (or rewind) to August 2015 when I moved to Austin. I was forced into a naturally uncomfortable position (personally) of living in a new city and being unemployed. Jon was quietly but persistently whispering in my ear, telling me that it was the perfect time for me to start my own business, but I still wasn’t mentally or emotionally prepared to walk into the “unsafe zone”. So, I naturally spent my time looking online and applying to jobs. I wanted to find another safe job that would make me feel content. I had a plan for my life but it seemed that my life had another plan for me. Door after door was closed on me which tested my faith and mental strength over the course of a few months. I didn’t understand why this was happening to me at the time but now, of course, I do.
After those few months of rejection, I took a part-time job as the Dietitian for People’s RX, a local wellness pharmacy in Austin. I did not like the job (in fact I was miserable there!) but as fate would have it, it is where I met Nicole, my current business partner and the other Co-Founder of Ladybird Provisions. She is a drugless practitioner (among other things) who started advising her clients years ago to add grass-fed butter and coconut oil to their morning cup of coffee. She put these fat bombs in a mold so it was easy to add to hot coffee and forget about it. I did my own research on the Butter Coffee phenomenon and was overwhelmed with its multitude of health benefits but underwhelmed with the process of making it. People NEED something fast, easy and healthy in the morning that they don’t have to think about, right? I went to bed that night thinking about this and couldn’t sleep. I got my first “Ah Ha” moment that night and this fire inside me that said “THIS could be a business and it is something that I think I can do”! I couldn’t wait for the morning to tell Jon what I was thinking and that I wanted to start a business making Coffee Bombs- the first pre-made Butter Coffee additive (with protein) on the market. I went to Nicole and told her that I thought we could make a business out of this idea and she was on board! Together, we started playing with recipes, analyzing the nutritional panel and sourcing ingredients accordingly. The more we practiced and perfected the recipes, the more serious and excited I became. I quit working at People’s and decided to dedicate all of my time to Ladybird. Best. Decision. Ever.
Obstacles
Oh man! There were so many. I had finally found something that I was passionate and excited about and felt as though it was just meant to be. But, having a great idea and creating a business were two entirely different things so I had a lot to figure out. I’ve never been in the Consumer Packaged Goods (CPG) world before so I had to learn everything on the fly. Like how to form a company, name it, trademark it, research commercial kitchen space, health permits, cost analysis, ingredient sourcing, branding, packaging, logos, insurance, marketing, social media, finances, getting into stores (that was/is a BIG one) and the list goes on, and on, and on…. As daunting as all of this was, I was still having fun and enjoying the work I was doing and how much I was learning. And, for the first time in my professional career, the amount of work I put into Ladybird directly amounted to the productivity of the business. Figuring out how to grow is the next step. One with a whole new set of challenges to figure out and overcome. :)
What motivates you?
Fear. In all of this, I have realized that fear is a huge motivator for me. I want to show Fear that I can overcome it and that it won’t keep me down. Fear is such an inhibitor and stops so many talented, motivated people from reaching for their dreams (me included). I’ve overcome some of my fear-based obstacles but many are still there and surly more are still to come. Fear is a constant challenge to overcome but certainly, for me, a motivator to keep going for it, whatever “it” may be.
Which living person do you admire?
There are many people that I admire but none that I appreciate more than my mom, Patrizia. Like I mentioned before, she moved to the United States from Italy when she was just 22 years old to follow her dreams. She started off in New York where she became a Nanny and learned how to speak English. Then ended up in San Antonio, TX where she met my dad. She put herself through art school and has spent her entire life dedicated to her own emotional and spiritual growth and to helping others. She is a healer, a yoga teacher, an artist, a wife and an amazing mom. <3
What is your most marked characteristic?
I really love people. I have the ability to accept most people for who they are and where they are in the moment- even if it is not who I would want to be or where I would like to go. I try to appreciate everyone for their individual strengths rather than focus on their weaknesses. I guess you could say that I tend to see the best in people (for the most part anyway).
What is your motto?
Keep Truckin’. Life throws you curve balls and tests your dedication to the path that leads to your highest potential. Keep truckin’ when things get tough and have faith. It always works out if you let go. :)
What are some things that you are proud to have accomplished?
I am proud that I had faith and overcame my fear and started Ladybird. It was a HUGE step for me and something that I know had a profound impact on my psyche and confidence (even if I’m not totally sure exactly how).
I am also proud to have such a wonderful husband and great group of friends who I couldn’t imagine living without. Their support through this and the crazy rollercoaster we call life have been invaluable.
I am proud that I care about myself enough to eat right, exercise and sleep. Well, most of the time. :)
What are some hopes you have for your future?
I want to continue to grow emotionally and spiritually. I want my business to grow too, of course, but that’s not my entire focus. I think it’s important to work hard for what you want and even harder to keep what you already have. Without my friends, my husband and my health, there would be no business to work on.
Jon and I are also expecting our first baby in May, 2017. It is such an amazing and special time and the perfect opportunity to create something that I can be proud to tell this amazing child that is joining this world and our family in May.
What’s one piece of advice you’d give to women who are about to embark on the journey you are on?
Go for it! Don’t let fear hold you back, let it motivate you to move forward. Make a plan, be prepared and go for it! Keep truckin’ when it gets hard. You will never know what could’ve been if you never tried.
Good luck out there!
Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
Confidence + Joy Weekly Guide
The Courage to Become | Anastasia Rodriguez Perez
Hope for Becoming a Virtual Entrepreneur ||
I always wanted to own my own business and “be the boss”. As a teacher, this prospect felt quite distant. In my sixth year of teaching, however, all of that changed. I was going to be a mom for the first time that summer and needed to figure out childcare in a town where we had no family. Maybe I’d work from home. How hard could that be?
I’m a techie at heart with a background in design and found myself making a critical decision with my husband when we started having kids. After teaching math for six years, I was going to stay home with my little man.
That’s when I started leaning back on my passion and my design degree. I studied architecture design at MIT and soon after completed a masters program focusing on instructional technology. Little did I know that what started as a few graphics and an Etsy shop would eventually connect me with a local parenting blog when I moved back to the Rio Grande Valley as a parent of two.
I have always leaned towards finding my place in the world by trying to help others and do something that matters. Along the way, when I have struggled with “what I’m doing with my life”, it almost always boiled down to the fact that what I was doing just wasn’t that important.
Teaching and being a mom matter. That’s a no brainer. Teaching fired me up and got me going every day thinking about how many kids I could convince that math was cool.
But what else could matter as much?
A Budding Entrepreneur
Getting started as a graphic designer once I had a newborn meant jumping at every opportunity to create and really selling myself short most of the time. I believed in myself but wasn’t sure others would. Looking back now, there were times when I absolutely worked for free, barely covering my expenses. This is what so many graphic designers do, especially since it’s such a saturated market. I yearned to create and this was filling my need to work and contribute to my family.
Now I know the value of my work, and I know the value of my time. Having kids means learning a new way of life and wondering where all the time has gone. Raising kids means making choices about how to spend time with them and balance work as well.
Sales were important, but something that used to make me squeamish. I have found now that when it’s tied in to something I believe in and am passionate about, my heart is all in. It has been scary to put myself out there and market what I do – graphic design and now blogging and running the RGV Moms Blog.
ARG Photographs
Taking Myself Seriously
Working from home has meant a constant struggle and exploration with boundaries. Where in the house should I work? First it was a little corner closet where I would try and work really early in the morning and then late at night. Ideally the kids would be sleeping. This wasn’t always the case. Mostly they all napped at different times and woke up throughout the night for years.
Then I moved into the kitchen so I could watch and interact with the kids while hoping to sneak in a few minutes of editing here and creating there. That was a bust.
So I bought a cute little desk and claimed a corner of the living room. This was a huge step in the right direction but that, too, did not last. By this time I had my third son, born before my oldest turned three. Now working from home meant leaning more and more on my husband, my mother, and my mother-in-law to help watch and play with the kids so I could steal a couple of hours of work here and there to fill orders and manage the blog. It really does take a village.
Finally a Blogging Mom
I started blogging with my first born, just so my family could see pictures and hear funny stories. Secretly I dreamed about having readers that sought out my stories and couldn’t wait to read what I was going to post next. So when my friend asked if I’d join her moms blog in early 2014 I couldn’t think of a better hobby.
The hobby quickly became much more than that. I still remember my husband asking me beforehand how involved I was going to be. He knew me too well. I don’t just sit on the bench. I was all in. First a contributor, then an editor, then I partnered up with my friend to be co-owner of the blog and help manage every aspect of it.
Our moms blog is a great platform for reaching local moms. I feel like we have a tremendous opportunity and also a great responsibility to connect moms and really develop community. This is something that matters. This blog is important and it is serving a greater sphere than just my own.
The WAHM Reality
In my mind, working from home was going to be quite romantic. We’d craft all day long and read books every hour on the hour. We do read lots of books, so there was some truth there. They’d patiently wait while I took a business call and they’d understand when I had to work on a graphic for half an hour. We’d work in tandem, all of us. Me and my boys.
Instead my house is noisy, chaotic, pretty much always littered with toys and play things, and I love it. Sure, I wish I could keep it all clean and that they could do the same.
I also work on shutting off work for dedicated family time. This has been one of my biggest hurdles. It’s hard, y’all. I think everyone can relate to the struggle with electronics invading our lives. When every single aspect of your work is tied to your phone and computer, it is even harder to unplug. It also looks like I’m doing nothing to most people, so that’s another thing.
I shied away from talking about my work for so long and worried family and friends just wouldn’t understand or give it value. It isn’t a career that fits in a neatly packaged box. I now feel courage to embrace what I do and talk anyone’s ear off about it if they are willing to listen. I love that I have been afforded a chance to raise my kids and carve time out of every day to manage my virtual entrepreneurship.
I hope that any woman considering a similar path knows that it take commitment. It takes a village. But it also takes belief in yourself and many, many cups of coffee for late nights and early mornings, and it is all very much worth it.
Doesn't Anastasia's story leave you wanting more! Me too!! When we teased Anastasia's blog last week, she received a virtual standing ovation from the internet - it was heart warming to see. She has obviously touched so many lives - I am honored she lent her story to our Sister Stories of Hope.
You can connect with Anasatsia here:
RGV Moms Blog -
WEBSITE || FACEBOOK || TWITTER || INSTAGRAM || PINTEREST
Pink Texas Designs -
Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
Confidence + Joy Weekly Guide
The Courage to Become | Chrystie Vachon
Hi, I’m Chrystie
Married. Tattooed. Margarita Lover. Blogging Entrepreneur. Mom of 3.
I’ve spent the last 10 years making a living off the internet by starting and selling blogs. In total, I’ve sold 4 blogs and earned hundreds of thousands of dollars throughout the years as a result. I’ve blogged about celebrities, coupons, mason jar recipes, subscription boxes and many other topics…basically..I’m an equal opportunity blogger! I blog about what I love and I blog about what makes me money.
Writing this piece has really allowed me to see just how far I have come in my professional life and in my personal life.
I suppose my story begins at 4:00am on a typical work day in 2009. My two children are sleeping across the room from mine. My husband is in bed next to me and the weather outside is frosty. My alarm clock sounds, I check Twitter and Facebook by the light of my phone. I get up, get dressed, grab a cup of coffee and drive 30 minutes to the train station to catch the 5:45 am train into Boston to go to my start-up job. I was the Social Media Strategist for an up and coming mobile app and I loved it.
I’d bounce off the train at 8:15am (yes that’s almost 3 hours one way) and get back on the train at 5:45 to arrive home at 8:15pm. Several nights a week I didn’t even make it home before 10:00pm because I would attend networking events to further my career and my place in my field. On the nights I did make it home, my children would be in bed already and my husband would be watching TV. I’d sit down on the opposite sofa and open up my computer and continue to work until midnight.
If I’m being honest, at the time, I didn’t see anything wrong with that lifestyle. I didn’t see anything wrong with working so much. As a matter of fact it made me feel important and needed. My mother worked a lot when I was a child, carrying at least 2 jobs at a time. It’s all I ever knew.
It wasn’t until my marriage dissolved that I realized the toll that my career driven lifestyle had taken on my life. All of a sudden I was a 32 year old divorced single mom who had missed the last several years of her children’s life in exchange for an impressive resume. But a resume wasn’t going to piece my family back together.
Truth be told…I never felt ‘good’ at motherhood. I never was the mushy gushy kind of mom that all of my friends were. I didn’t yearn to be home with my children. That didn’t come naturally to me. What did come naturally was being an employee. Being a star employee who got raises and praise. I was the type of person who needed that type of encouragement. And as most moms know…you don’t get that encouragement when you are staying home. You get screaming children. Messy living rooms and mountains of laundry. It’s hard and work was my escape.
Shortly after my divorce, I left my job in Boston. Commuting 3 hours each way just wasn’t an option anymore. It wasn’t good for my new family dynamic. And so instead, I started a small consulting business and worked with clients until I started a blog, which as luck would have it, allowed me to make a full time salary while staying home. For the first time in my life, I was able to drop my kids off at school, and be there when they got off the bus. Take time out of my day to attend school plays and pick them up from school when they were sick. I got to make up for all those times when I couldn’t do those things.
Finding love again...
The courage to become the mother I always wanted to be meant redefining my definition of success. I no longer needed a boss to tell me I was great.
I no longer needed a high paying salary to tell me I was worth it.
Now my definition of success is being able to live life on my terms and give my children my most valuable asset, time.
Our family of 5!
More from Chrystie!!!
Throughout the years, I’ve learned some helpful tips on how to get your blog noticed, how to choose the right topic and how to drive massive traffic to your website. I started Living for Naptime to share my best tips and experiences with other moms who might want to jump into having their own blog. There’s nothing I love more than when one of my friends asks me to help them set up a blog! My answer is always YES…and WHY did you wait so long?
If you’ve been thinking about starting a blog, I’m so glad you are here. I hope I can help you!
I pretty much live my life online and would love to connect with you, find me on Twitter, Facebook, Instagram and Pinterest!
You can find me here! Living For Naptime and my newest venture -
Lularoe Fashion Consultant - LulaGroupies
Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
Confidence + Joy Weekly Guide
Sign Up Here
The Courage to Become | Ane Urquiola Lowe
My name is Ane Lowe, and I'm a blogger and social media strategist in Austin, Texas. I married my best friend a little over a year and a half ago, and recently took the plunge into entrepreneurship! I love helping bloggers and small business owners navigate the sometimes muddy waters that is social media marketing, helping them gain clarity and empower them with the tools they need to tackle their social media marketing strategy.
What was one thing you always dreamt of doing, were afraid to do, but did anyway?
Most recently I'd say it's venturing into entrepreneurship! I've always been a curious person and try to do everything myself. Four years ago I slapped together a food blog, and over the years have tweaked it to make The Hungry Chronicles what it is today. I did it without much thought or strategy, and wasn't really sure if it would resonate with people but I did it anyway.
Now, I am following my heart and am pursuing not only something that I'm really passionate about, I know that I can help other people improve their lives or help them with their business. It's a bit scary because I have those "what if" moments--what if I'm not successful, what if no one wants to work with me--etc, but I have to acknowledge those thoughts and then know that I have a solid foundation in place to achieve my goals. Being my own boss is scary and empowering at the same time, I'm excited to venture into the unknown.
How did it feel getting started?
A little nerve-wracking, but the best way to get over that is to have a solid game plan in place. I think it's important to set aspirational yet attainable goals, write them down, and break them down into weekly and monthly goals to make the ultimate goal look less daunting. It's great to check in with yourself every month to see whether or not you're on track, and try to identify what's working and what's not working.
The Hungry Chronicles
Tell us about some of the obstacles you faced when you started your own business)?
I think more than anything it's setting yourself up as an authority figure on whatever it is you're embarking on and gaining credibility and making a name for yourself. In many cases you have to give, give, give before you get anything back in return and you have to be ok with that.
What motivates you to want to help people and their businesses?
What motivates me is wanting to help people and pass on the knowledge that I've acquired through the years, much of it by trial and error and countless hours of sifting through blog posts and doing research. I want to be able to save people time and give them *all the answers* so they can fast-track their blog or business rather than spend too much time running into dead ends (or spending too much money on the wrong things).
Which living person (or people) do you most admire?
My parents. I know they are inherently amazing people (not just because they're my parents!) and they taught me to always do what's right. I feel that my ethics and integrity is a result of the positive way they raised me. They also have a great relationship (although certainly not perfect) but they've been fantastic role models for my brother and I.
Which talent would you most like to have?
I wish that I was more eloquent and better able to express myself. I find that sometimes I get frustrated because I can't precisely explain what I think or how I feel, I have to marinate on it for a while before it becomes clear to me.
What is your most marked characteristic?
I think one of my positive traits that can sometimes bite me in the butt is my generosity. Maybe I'm just really naive, but I know that people have used it against me in the past.
What is your motto?
My motto is life is too short to not do what you love or are passionate about!
What are some things you are proud to have accomplished?
Truthfully, I'm proud to have been able to follow my heart and do what I know is right for me. Leaving a fantastic (and well paying) job to venture into the unknown yet somehow know that this is the right move for me is a huge accomplishment and incredibly liberating. I made a decision taking into consideration what makes me happy to do what's right for me. Often we have to make decisions with other loved ones' considerations and sometimes doing things for yourself can be the best thing you can do.
What are some hopes you have for your future?
I hope to be able to exceed my professional goals and truly help people and give back. I also want to have a happy and healthy family one day and continue to grow in my relationship with my husband and be able to contribute to our financial goals.
What’s one piece of advice you’d give to women who are about to embark on the journey you are on?
The way I see it is life is too short to not do what you love. It took me several years to figure out exactly what I wanted to do, so I pursued side passions while working full time and explored activities that I was interested in and they all led me to where I am today.
Listen to that voice inside you and get a good understanding of who you are as you make any transition.
Good luck on your journey and let me know if I can help in any way!
Hungry Digital Media / Hungry Regalia / The Hungry Chronicles
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Essay by: Ane Urquiola Lowe
Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
Confidence + Joy Weekly Guide
The Courage to Become | Ginna Mares Villarreal
The Courage to Trust the Final Outcome
Hello All! I want to start off by thanking my sweet friend Catia for letting me be a part of her blog! I remember meeting her for the first time at my salon a while back and when she left I just sat there telling my stylist, she has to be one of the most genuine kind-hearted people I know, but by reading her blog I’m sure you already know that! I love meeting people that leave me with a smile.
My name is Ginna Villarreal and I am a blogger, wardrobe stylist, owner of The Dry Room salon, By Maxwell luxury boutique, owner of a social media company as well as a property tax business but most of all a wife and mother to two crazy little toddlers!
It’s not every day that I type out what I do because just thinking about it is exhausting and I just “do what I gotta do” day in and day out without thinking of the madness! I must get that from my mama.
I was raised in a single-parent home and I saw my mom hustle and grind relentlessly every single day to provide for my brother and I. She was a teacher in my early childhood days and around junior high she would get up and work all day and do night school while getting her Master’s degree.
I remember my brother dividing up the house chores in the evening while my mom went to school. He would say “you make the sandwiches and I’ll do the mac n’ cheese,” we didn’t want her worrying about us.
Later on she went on to get her PhD and we look back at those times and I can’t ever remember her complaining or stressing. She just did her thing.
I could use a little more of her patience, but she sure did show me what it was to get things done.
One thing I was afraid of doing but did anyway was….
One thing I was afraid of doing before owning The Dry Room & By Maxwell was trusting the process of a bigger plan.
All my life I have been a God fearing woman and I knew that I was destined for something….I couldn’t put my finger on it but I knew God had something in store for me that not even I would be prepared for.
After getting married & opening up one of my first businesses I remember thinking “there has got to be more than this”. This business is great, I have amazing clients but I’m missing something. Something isn’t feeding my soul.
An opportunity opened up at our local Boys & Girls Club and I told my husband, it doesn’t pay much, I’m not doing it for the money I’m doing it because I believe there’s a child or two whose life I may touch and I’m applying!
I worked at the Boys & Girls Club for two years and it was one of the most rewarding jobs I have ever had. I mentored our staff, and spoke to our kids about goals and hard work and achieving them. I let them know that they didn’t have to be a statistic, and that they didn’t have to be a victim of their circumstance.
After all, I knew what it was like to come from a single family home and have a father incarcerated. (By the way, I’m not quite sure people are aware of how many children’s parents are in the jail system in the RGV! It’s mind blowing, but we will save that for another day as my eyes get cloudy and a lump forms in my throat.)
After some time passed a Director position opened up. My getting the job was a given. I was next in line, I had done so much for the club, I along with our staff had just done an entire revamp of the club, and I couldn’t wait to get that call.
Well, the call never came.
I cried, I cried and cried. How could this happen!? It’s so strange that as I type this it feels like it was just yesterday, the pain was literally that bad. It was my husband who reminded me “Aren’t you the one who always says God is always working behind the scenes in your life. You did everything in your power and left that place better than you found it, maybe it’s time to move on.”
So I did. I moved on with a broken heart but like they always say, time helped me heal.
During my healing process, I immersed myself into my fashion blog. My Instagram and social media channels began to grow and companies started to take notice. I knew I was onto something when everyday was like Christmas. Packages of bows, blankets, dolls and clothing for Mia (our oldest daughter) and me were stuffed in our mailbox. Mia was one of the first little toddlers that the Kardashians sent clothing to -- and that was a total trip!
Later, local businesses began to contact me to handle their social media accounts and the business woman in me decided to take on clients! While doing so, I was still trying to find my next venture. What to do? I have always enjoyed making my own schedule, so I knew I would have to open another business to keep the freedom I loved so much!
I have always had a big-city mentality and loved big-city concepts so I told my husband I wanted to open a blow-dry bar and a boutique together. Blow dry bars were a hit in New York and Los Angeles and the good ‘ol Rio Grande Valley (The south most point in Texas) had not jumped on it yet! We went looking at locations, I was obsessed with the historic area of McAllen and Main Street. (Think historic buildings, paved sidewalks and quaint parks.) Finally, I found a corner location with a retro vibe feel, it was PERFECTION.
Lo and behold in the middle of getting a business plan together for my husband to take a look at, I get THAT call. My friend wanted me to help her with her public relations and social media for her new business, you guessed it…a blow dry bar…guess where?! YUP, in the exact same location 200 N. Main Street. It was bitter sweet.
She was an old childhood friend and I was more than happy to help her and her business partner out. I gave her advice, helped her some and we became closer than ever. So – no blow dry bar for me.
At the end of the next year that included a lot of prayer, she asked me to become a partner in her blow-dry bar business!
It was in THAT moment, I learned to trust the process.
God shut one door and gave me the desires of my heart. It was one of the most amazing things I have ever experienced.
We just rounded out our 3rd year of business, and this September, The Dry Room was voted McAllen’s Top 5 Businesses and exactly a month later, I opened up a luxury boutique with my husband and dear friends Cindy and Derek.
Since then, I have never questioned why things are they way they are or why they go down the way they do.
If I could give any advice to anyone who feels like they have had a door shut in their face, or have been told no – it would be – dream big, work really hard, pray even harder, and believe… the most beautiful things are in store.
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Essay by: Ginna Mares Villarreal
Guys, Ginna seriously is the hardest working lady in show biz!!
If you live in the RGV, make sure to visit her at The Dry Room and at By Maxwell.
And if you'd like to see Ginna and follow her fun life - check out her fashion blog at Ginna Villareal.
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Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
Confidence + Joy Weekly Guide
The Courage to Become | Laura Morsman-Churchill
The Courage to Become a Business Owner + Enjoy it
Hey there! My name is Laura Morsman-Churchill, I created Laura Morsman Photography, my destination editorial photography company -- in 2013 when I first moved to Austin by total accident after years of working as a manager for Anthropologie! I am originally from Kansas City live in Austin, Texas with my music teacher husband John, and our two pups, Mr. Hitchens and Muffy!
Being the 2nd oldest child of 6 in my family, (with the youngest two currently 10 years old) many of my clients ask me how I can keep my calm in the middle of the chaos of working with so many people, and I always refer back to the incredibly beautiful circus living in a big family does to a person. You just go with the flow ;)
One thing I was afraid of doing but did anyway was….
Definitely starting my own business, but up until it happened, I had no idea that it was what I wanted to be doing!! I never had dreams of being an entrepreneur or a business owner. I went to college to become a child psychologist and art therapist, and left my senior year after a traumatic life event two semesters away from graduating. I honestly had no goal to be a photographer, and no clear direction with a career path. When people started asking me if I would photograph their families (after they saw me photograph my own big family), I just never said no, and now I'm here! It was definitely/honestly was a case of "fake it till you make it".
Getting started felt…
Absolutely crazy. I had been so conditioned to working a 40+ hour week, managing a team, setting monetary sales goal, with a bi-monthly paycheck and health insurance. When it came to the point where I grew to have each of my weekends taken up by photo shoots, my husband was absolutely the one responsible for pushing me past my comfort zone and finally stepping down as manager, to a part time employee, and finally taking my leave after almost 5 years with a company I truly loved.
My business wouldn't exist without that terrifying leap and definitely wouldn't have happened if my husband hadn't had been there to push me off the ledge of self-doubt.
Obstacles I faced getting started…
Oh man. Where to start. When I first started my photography business, I don't want to say that I didn't have confidence, I feel like that was one thing I did have because I didn't intend to be a photographer at all! With that, if I ever did get a push back or even just a question from a potential client about my prices, ideas, location options, I shrank on the inside.
Learning how to stand by what I was offering was one of the hardest details for me but once I got it, and knew that what I was offering was valuable, that was such a great area of growth that shifted my entire business. Dividing my actual worth and my business has been an incredibly hard but extremely powerful journey for me.
I am motivated by…
My love for people motivates me to keep photographing them. Knowing the intricacy and quickness of life keeps my mind desiring to document it as much as I can.
The most pivotal moment in my life to date was my closest friend suddenly passing away when I was 18. I had taken a photo of him hours before he was killed, and realizing how important that moment caught in time was to me, I think of how people view their loved ones, and I want to capture every ounce of spirit in my clients lives that I can.
We aren't promised anything in life, but we get into grooves where it feels as if we will have all that is around us forever. I do my best to document this world through the eyes of loving it so much, and then I give that viewpoint back to my clients. I love it so so much.
The living person I admire most is…
Without a doubt, it's Ellen DeGeneres. Despite the adversity she found herself in at the very start of her career, she persevered through the doubt and absolute judgement people put up against her best efforts and showed the world how to love, smile, and laugh, even amidst people's small mindedness or life's pains. Look at that shining, loving light of a person now and how many lives she has changed. She was always Ellen, and she knew that 100% without anyone's acceptance. It just took the world years to realize how much she had to share.
I would most like to have the talent to…
I would love to have the opposite of stage fright when it comes to singing!! My mom was an opera singer, and taught me the craft! I absolutely love LOVE singing... and in a former or future life, that would be what I'd be doing! One of these days you'll find me on a stage or at an outdoor venue singing a tune or two ;)
My most marked characteristic is…
I have been told often that I am very tolerant/patient. That totally makes me laugh though! I definitely go back to the whole large family bit. You can't be impatient when 5 people need dinner, want to play outside, are missing a shoe, trying to ride the dog like a horse, or need their seat belt buckled!
A motto I try to live by is…
As simple as it is, it's "Live and let live". In our life we always seem to wait for others to accept the way/path/route we've chosen before we accept it as OK for ourselves. Especially in a world where our lives are encouraged to be documented in portfolio form through social media and shown to the entire world essentially awaiting their approval. You do you and I'll do me, and let's just love each other through understanding, or if there isn't that, through acceptance and respect.
Some things I am proud to have accomplished are…
Hmm... That's hard to have an answer to! For me, my biggest accomplishments in my mind were emotional rather than career focused. My high school and college years were my toughest and some I almost didn't make it through. Accepting the recovery path after almost losing my life to anorexia and deciding to live past the pain in losing friends at an early age to me were things I never thought I could endure. I am still in awe of being on this side of those seasons and am more thankful than ever to be able to relate and walk with those going through the same experiences.
Some hopes I have for my future are…
I don't really know! It takes a lot for me to stay in the present. I love where I am, and if I could do this forever, I would! I am so happy with where this hustle has gotten me, I love my life. At this point, I get to travel to see my family, experience my youngest siblings growing up, and things keep getting better. I would love to photograph families, wedding and fashion all around the world. And I'm doing that! My hope for the future would be continued opportunities and continual expansion of where my photography finds itself!
One piece of advice I would give women about to embark on this journey is…
I talk about this all the time when people are approaching photography as a business, a blog, anything. You can't go into it with others’ opinions or acceptances being your compass or scale of your value or success. You go into something like this accepting success or failure with the same open arms, and also realizing that this isn't your only skill, your only value, or your only purpose. Someone asked me on a podcast interview if I had a plan B, and if I did, then I wasn't a real photographer. My answer was that if I didn't have a plan B, then I was shortchanging myself on my own abilities, because I am so much more than a photographer and if I needed to, I would totally dive into anything else I love doing!
The second part to this is the most important to me -- It's loving others and embracing their success despite your own. Your business shouldn't adjust your heart towards others, and if anything, it should stretch it. As hard as it is, try to nix competition and embrace encouragement.
If you tend to compare, put yourself down, and lose your steam when you are watching other's success -- don't watch others. If you find yourself feeling like a failure when you see others on Instagram seemingly soaring with their pursuits and business, do yourself a favor and shut that app OFF!
You do you, no one else can take that uniqueness away from you! Soon enough you'll see that your own ideas and the way you approach, brand, document your work will have its own personality since it isn't being squelched or influenced by people walking their own unique paths!
Essay by: Laura Morsman-Churchil
I am honored to know Laura, she is a gem of a person. Right?! Can't you just feel her peace. I think it's so powerful.
Run don't walk to Laura! You'll be glad you did!!!! She's based in Austin, but travels the country! Maybe she'll stop in your neck of the woods next!!
Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
Confidence + Joy Weekly Guide
The Courage to Become | Sarah Donovan
The Courage to Face Anxiety + Help Women Rise
As a young girl, you could find me painting flowers or vintage VOGUE covers. I guess you could say that was the beginning of my career as an artist. And all along the way, my mom encouraged me to keep a paintbrush in my hand. Even though I tried my hand at other things, my heart always lead me back to painting.
I knew I loved art and design AND I have always had a desire to be with people and love people.
My parents were always caring for others and their family members so I have them to thank for this characteristic.
In 2006 I was blessed with the opportunity to share this love for people by visiting Uganda on a mission trip. My goal was to share love with Ugandans, but these beautiful people showed me a love that is truly indescribable.
During college, I went through a series of rough patches. I enjoyed partying and boys more than studying for a period of time. (Anybody else?) And after some questionable decisions, I came to the realization that I wasn't loving myself.
Shortly after this fun phase, I met my precious husband Andrew. And a year after graduating college (babies!), we were married.
I knew I loved Andrew when we got married, but through life's challenges, I have really gotten to know his loyalty – and I admire him the most. He is my rock, and literally the other half of me. I admire his ability to lead without being cocky, his kindness, and his love for myself and our son.
I struggled to find a job so I started teaching art at a local art school. While teaching, I took freelance creative jobs and began my stationery business, The Stationery Bakery.
At first I focused on wedding invitations and over the past few years the business had transformed and now I illustrate greeting cards, prints, and home + gift items.
But while that is my passion career wise, I also have an insane passion for loving my husband and kid.
After becoming a mom, and experiencing some personal hardships, I discovered my drive to support and love women.
Let’s rewind to 2014.
While I had a seemingly healthy pregnancy, I experienced anxiety around ultrasound appointments. And even after determining everything was fine, I turned into a beautiful anxious mess!
During the end of my pregnancy, I was convinced I was dying. And that anxiety ramped up after having George.
I was obsessed with this kid and was constantly worried something would happen to him or myself. And after a few long months of suffering the grips of anxiety, I got help from an amazing counselor in Austin, Brett Brightwell. I experienced a total identity crisis when becoming a mom!
(The identity crisis happens to most of us ;) , only I didn’t know that.) Thankfully, I was and have been able to work through the root causes of my anxiety.
In addition to counseling, it became clear that I was dealing with postpartum anxiety and OCD and so I got on medication under the guidance of Suzanne Grantham out of Austin.
When I started to feel some relief, I decided to break my silence and speak out about my experience. Speaking out was therapeutic and I met women who struggled with similar chaos. Then, I started to find a sense of community among other women.
Seeing the importance of community among women and the growing need for mental health support, I felt inspired to start a small support group. The group is called Moms Arising and the goal is to provide a safe environment that encourages women to rise up even in the midst of challenging times.
It's so hard to be a woman.
It's brutal to be a mom.
My hope is to continue to seek for answers within myself so that my confidence will encourage other women to do the same.
My anxiety is not cured, it is still a part of my life today. I still look over my shoulder from time to time waiting for a crippling panic attack. However, I have found relief in surrounding myself with a tribe that I love and trust. And my tribe is constantly evolving because of the unique people I meet each day.
In addition to my husband and my tribe, I have found a lot of healing in my faith and personal relationship with God. I used to think of God as this judging figure shaking his head at my poor decisions – but I have come to understand him as a loving father embracing me (entirely) in every moment.
We all go through scary times, but we can use those moments to reflect and meditate. Those times are what shape who we are and who we become.
Essay by: Sarah Donovan
I feel so lucky to have Sarah share her story with us! She worked through her fears AND had the wherewithal to take action and help other women! That is the definition of amazing and community and a strong woman. Wow!!!!
Stop by and say hi to Sarah and pick up some of her GORGEOUS ART WORK !
Hi friend!
I'm Catia, a woman, wife, mama, sister, sister friend, you know -- I wear a million hats just like you.
One of my biggest whys is that I want people to feel good about ALL of who they are. Including you.
The threads running through all my work (I’m an author - The Courage to Become, I’m a motivational speaker - TEDx, Choose Joy or Die , I am a private coach ) are hope, joy and empowerment.
If I could choose ten words that best describe me I would say: honest, welcoming, giving, curious, loving, earnest, empathetic, spiritual, playful, and sassy. Let's add: adventurous. That's 11.
Nice to meet you!
Want to start feeling really good but not sure where to start? Jump on into our virtual classroom (complimentary of course!) and get a weekly guide on how to walk with confidence and joy! You are divine. You are magic. I look forward to serving you!
